Stop letting manual onboarding stall your quota
Manual onboarding is a deal-killer. Transition ISVs from slow, siloed cash deals to high-velocity marketplace transactions that tap into pre-committed AWS budgets.
Download the playbookThe challenges SaaS leaders face without a partner for AWS marketplace
Inside the playbook
Access our playbook to understand the hidden hurdles of launching on AWS Marketplace. Built from real-world GTM recovery efforts, these frameworks identify the friction points that turn potential growth engines into stagnant storefronts.
With this playbook, you’ll learn how to:
- Solve the Launch Lag: Identify the specific API bottlenecks that cause 6-month delays in manual integrations.
- Fix Co-Sell Invisibility: Stop deals from falling through the cracks because they aren't properly synced with AWS CRM and Co-Sell systems.
- Break the Procurement Deadlock: Eliminate the months of legal redlining that extend your sales cycles by 40%.
Ready to stop manual friction from stalling your pipeline?
The playbook strategy
Stop managing manual roadblocks and start scaling your partners. These playbooks provide the operational framework to help you move ISVs from technical stagnation to active Marketplace growth.
The Marketplace opportunity has shifted; success now depends on how fast your ISVs can activate and monetize. Use these playbooks to guide your partners through:
- Navigating prerequisites: Simplify the complex AWS listing and technical requirements that typically stall progress.
- Building visibility: Establish the right co-sell relationships to ensure your partners are seen by the AWS field teams.
- Aligning GTM motions: Sync sales, marketing, and funding to turn a simple "storefront" into a high-velocity revenue engine.
Is your software ready for AWS Marketplace?
Our experts will evaluate your current strategy and product, providing you with a tailored roadmap to ensure a successful, high-impact launch.
